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Puregold Strengthens Grassroots Retail, Reaffirms Sari-Sari Store Advocacy

by DitoSaPilipinas.com on Nov 21, 2025 | 12:11 PM
Edited: Nov 23, 2025 | 10:11 PM

Puregold Price Club Inc. has intensified its support for sari-sari stores, emphasizing their role as essential community retailers and contributors to local economies.

Community Impact

Sari-sari stores provide small-volume purchasing options for budget-conscious households, bridge access gaps in underserved areas, and often extend credit based on long-standing neighborhood relationships. These establishments are widely recognized as a backbone of the country’s retail ecosystem.

Strategic Partnerships

Vincent Co, president of Puregold, said the company’s long-standing network of neighborhood retail partners has been a key factor in its nationwide growth. “Puregold’s continued success reflects the unrelenting hard work of our sari-sari store members,” Co said. “With Sari-Sari Store Stories, we aim to celebrate them not only as business collaborators, but also as proud Filipino icons.”

Economic Significance

The Sari-Sari Store Stories initiative highlights micro-retailers’ contributions to both community life and national economic activity. It features the people behind these neighborhood staples and underscores their central role in sustaining hyperlocal commerce.

Third-quarter performance figures underscore the importance of Puregold’s sari-sari partnerships. Long-time store owners and neighborhood retailers remain a core driver of the company’s growth, relying on Puregold as a trusted supplier and business ally.

Commitment to Inclusive Growth

Through the project, Puregold reinforces its commitment to inclusive growth and community-centered development. The program also aims to increase public awareness of the vital role that sari-sari stores play in sustaining local economies and supporting grassroots retail initiatives.

Puregold continues to view these establishments as essential to its business strategy, recognizing that the success of micro-retail networks contributes directly to the broader strength of the Philippine retail sector.


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