Quezon City has introduced a new policy aimed at promoting healthier food choices among its residents. Starting February 5, 2025, all restaurants and food establishments in the city will be required to include calorie counts on their menus. The Calorie Labeling Ordinance (Ordinance 3254) seeks to empower consumers with the information they need to make more informed dietary decisions and support public health.
What the Ordinance Requires
Under the ordinance, food businesses must clearly display the calorie content of each menu item. In addition, they will need to provide details on nutrients of concern like fat, sugar, and sodium, as well as the recommended daily calorie intake for an average adult. To ensure the accuracy of the calorie counts, the ordinance mandates that calculations be done by a Food and Drug Administration (FDA)-accredited lab, a licensed nutritionist-dietitian, or other certified methods.
Phased Implementation Plan
The ordinance will roll out in three phases over three years. In Phase 1, the first year, businesses with five or more branches will need to comply. Phase 2, in year two, will apply to businesses with two to four branches, as well as hotels. By year three, all food establishments will be required to follow the new rules. This phased approach gives businesses time to adjust while ensuring widespread compliance.
Penalties for Non-Compliance
Non-compliance with the ordinance will result in fines starting at P1,000 for a first offense, with penalties increasing for repeat violations. In cases of continued non-compliance, business owners may be required to undergo training or face a cease-and-desist order. The most severe consequence will be the revocation of a business permit for repeated offenses.